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    Crisis PR conversations. What's Up with WhatsApp
    Shani Kotecha
    • Apr 15, 2021
    • 7 min

    Crisis PR conversations. What's Up with WhatsApp

    Social media often becomes a breeding ground for misinformation, especially when it revolves around a corporate PR crisis. When untrue...
    46 views0 comments
    How to pitch to journalists and get media coverage
    Shani Kotecha
    • Apr 13, 2021
    • 6 min

    How to pitch to journalists and get media coverage

    Approaching reporters can sound intimidating at first. But you can employ a tool most people are given before they even know what a pitch
    89 views0 comments
    Why people don't trust the media anymore
    Shani Kotecha
    • Apr 6, 2021
    • 20 min

    Why people don't trust the media anymore

    In a time when almost anyone can claim to be a “journalist” (thanks to social media) and real, professionally trained journalists are...
    434 views0 comments
    Get creative. Be productive. A 1-degree shift can make the difference
    Shani Kotecha
    • Apr 1, 2021
    • 16 min

    Get creative. Be productive. A 1-degree shift can make the difference

    Sometimes we think we need to make big, bold changes to see the biggest return on effort. In fact, smaller one-degree shifts can actually...
    10 views0 comments
    How to measure the success of a PR campaign
    Shani Kotecha
    • Mar 31, 2021
    • 3 min

    How to measure the success of a PR campaign

    When it comes to judging the success of any business venture, take a moment to rethink your metrics. Are you measuring the things that...
    26 views0 comments
    Crisis PR takes leadership
    Shani Kotecha
    • Mar 23, 2021
    • 3 min

    Crisis PR takes leadership

    Some of the most powerful and most innovative companies around have seen something akin to open revolts by their 'progressive'...
    12 views0 comments
    What to do when a PR campaign fails
    Shani Kotecha
    • Mar 16, 2021
    • 5 min

    What to do when a PR campaign fails

    You send out the perfect media pitch to a reporter who seems like just the right person to tell the story. Killer subject line in the...
    25 views0 comments
    How to turn a tech founder into a thought leader
    Shani Kotecha
    • Mar 9, 2021
    • 5 min

    How to turn a tech founder into a thought leader

    You’ve built a tech company from the ground up and are starting to get some traction. How do you pour gas on that fire? One way to...
    53 views0 comments
    Change how you communicate
    Shani Kotecha
    • Mar 2, 2021
    • 3 min

    Change how you communicate

    How are you communicating with customers? Your internal stakeholders? Investors? If there's room for improvement (and there almost always...
    27 views0 comments
    How to get press coverage. Part 2
    Shani Kotecha
    • Feb 23, 2021
    • 3 min

    How to get press coverage. Part 2

    You’ve taken the time to craft a press release, put together a media list, and...nothing. Silence. Been there? With unprecedented news...
    35 views0 comments
    A crisis PR perspective on #Gamestonk
    Jonathon Narvey
    • Feb 5, 2021
    • 6 min

    A crisis PR perspective on #Gamestonk

    I once wrote the tagline “Investing for the 100%” and “invest like a millionaire, even if you’re a thousand-aire” for a Vancouver-based...
    18 views0 comments
    Our most popular PR talks of 2020
    Jonathon Narvey
    • Dec 23, 2020
    • 3 min

    Our most popular PR talks of 2020

    “The objective here isn’t to get an instant sale. For now, we’re trying to kick off a conversation. That’s where we can take the time to...
    21 views0 comments
    Digital marketing strategies that actually work
    Shani Kotecha
    • Dec 15, 2020
    • 4 min

    Digital marketing strategies that actually work

    Between Google Digital Garage and HubSpot courses, anyone can be a successful Digital Marketer, right? Wrong. In an industry that...
    28 views0 comments
    What's happening in CleanTech? News roundup
    Shani Kotecha
    • Oct 27, 2020
    • 6 min

    What's happening in CleanTech? News roundup

    Here’s Mind Meld PR’s roundup of the news you need to know about America’s thriving green tech scene. Enjoy some good news for a change!
    31 views0 comments
    How to use PR to benefit sales
    Shani Kotecha
    • Aug 25, 2020
    • 4 min

    How to use PR to benefit sales

    How do you leverage PR to benefit sales?
    43 views0 comments
    The Future of Smart Cities
    Shani Kotecha
    • Aug 18, 2020
    • 9 min

    The Future of Smart Cities

    We can all agree that smart cities are meant to improve our lives, but in this case the journey is the most important part.
    13 views0 comments
    How to pitch reporters in a pandemic
    -
    • May 6, 2020
    • 5 min

    How to pitch reporters in a pandemic

    Pitching reporters in a pandemic. A long and thoughtful conversation about approaching the media in these curious times as PR pitch
    58 views0 comments
    How Reactive PR gets you media coverage
    Jonathon Narvey
    • May 5, 2020
    • 3 min

    How Reactive PR gets you media coverage

    We’re proud to present some informative highlights from the second chapter of the Mind Meld PR Vlog, on the topic of reactive PR.
    63 views0 comments
    A thoughtful approach to public relations for tech companies
    Jonathon Narvey
    • May 31, 2019
    • 3 min

    A thoughtful approach to public relations for tech companies

    What's the deal with the name, Mind Meld PR? It's all about getting on the same wavelength as our clients to we can make the magic...
    42 views0 comments
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