I get my news like everyone else these days: online, usually on my smartphone. But I did something different once: on impulse at the Hive...

Public relations isn’t just for businesses. It’s for visionary leaders, CEOs, Marketing VPs. The better you look, the better your...

It’s a question almost every prospective client asks us. How can we pitch tech to journalists, if we’re not scientists, programmers, or...

So how do you start building relationships with the right reporters? What makes their jobs easier and get your stories published?

You got a media hit, congratulations! There’s nothing like the thrill of seeing your or your company’s name in the news. But a few days later... nothing seems to have changed. What gives? How you leverage the results of a PR campaign is as important as the campaign results. Who’s seeing the media hit? Who wrote it? Where is it being shared? Can it be used for further coverage? Here's how to integrate your news coverage from a successful PR campaign into your inbound marketing

A conversation on what's required in a real-life PR campaign, from brainstorming to media targeting tactics, outreach and more.

Social media often becomes a breeding ground for misinformation, especially when it revolves around a corporate PR crisis. When untrue...

Approaching reporters can sound intimidating at first. But you can employ a tool most people are given before they even know what a pitch

In a time when almost anyone can claim to be a “journalist” (thanks to social media) and real, professionally trained journalists are...

Sometimes we think we need to make big, bold changes to see the biggest return on effort. In fact, smaller one-degree shifts can actually...

When it comes to judging the success of any business venture, take a moment to rethink your metrics. Are you measuring the things that...

Some of the most powerful and most innovative companies around have seen something akin to open revolts by their 'progressive'...

You send out the perfect media pitch to a reporter who seems like just the right person to tell the story. Killer subject line in the...

You’ve built a tech company from the ground up and are starting to get some traction. How do you pour gas on that fire? One way to...

How are you communicating with customers? Your internal stakeholders? Investors? If there's room for improvement (and there almost always...

You’ve taken the time to craft a press release, put together a media list, and...nothing. Silence. Been there? With unprecedented news...

I once wrote the tagline “Investing for the 100%” and “invest like a millionaire, even if you’re a thousand-aire” for a Vancouver-based...

“The objective here isn’t to get an instant sale. For now, we’re trying to kick off a conversation. That’s where we can take the time to...

Between Google Digital Garage and HubSpot courses, anyone can be a successful Digital Marketer, right? Wrong. In an industry that...

Here’s Mind Meld PR’s roundup of the news you need to know about America’s thriving green tech scene. Enjoy some good news for a change!