PR lessons you can learn from the Taylor Swift and Ticketmaster debacle
A lot of fans were left singing “I knew you were trouble” at Ticketmaster after they handled the ticket sales for Taylor Swift’s “The...
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Kelsey Barnes
- Nov 17
- 5 min
How to do interviews that get better stories for PR. Tips from a Hollywood reporter
As a Hollywood journalist I talked with Golden Globe winning actors and Grammy winning artists. But, after doing thousands of interviews,...
17 views0 comments
Alice Wu
- Jun 30
- 3 min
May the Force bring you media coverage (without a press release)
I was watching Obi-Wan Kenobi on Disney+, and it occurred to me that Jedi Knights use multiple tactics to achieve their goals, even...
29 views0 comments
Kendall Saretsky
- Jun 24
- 5 min
YA lit? Y U should use these tactics in your tech storytelling
In 2022 the young adult (YA) books market is expected to grow from $10.82 billion in 2021 to $11.34 billion. YA isn’t just for kids...
26 views0 comments
Kendall Saretsky
- Feb 7
- 2 min
Forbes. Your actions to mitigate climate change are worth something, says Ted Dhillon
More and more stakeholders are demanding businesses become more sustainable. But is it feasible at your organization? Environmental,...
19 views0 comments
Kendall Saretsky
- Nov 4, 2021
- 1 min
Forbes. "Put up or shut up," says FigBytes CEO, Ted Dhillon
In a recent Forbes piece, FigBytes CEO and founder, Ted Dhillon, explains how a data-driven approach to climate change might be the solution
25 views0 comments
Patricia Graciano
- Jul 26, 2021
- 3 min
The easy press release editing process we use with clients to pitch reporters, fast
When you have multiple people working on the same press release or article, it becomes overwhelming. It’s like being at a loud party with...
25 views0 comments
Patricia Graciano
- Jul 21, 2021
- 2 min
Startup Thread. NFT Marketplace is accessible to all now, says crypto startup CoinOS
Do you remember the Nyan Cat? This silly animation paired with the catchy song was all over the internet a few years ago. Well, it was...
13 views0 comments
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- Jun 1, 2021
- 3 min
Are you a visionary leader? You might be right for Executive PR
Public relations isn’t just for businesses. It’s for visionary leaders, CEOs, Marketing VPs. The better you look, the better your...
10 views0 comments
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- Apr 22, 2021
- 3 min
How to leverage the results of a PR campaign
You got a media hit, congratulations! There’s nothing like the thrill of seeing your or your company’s name in the news. But a few days...
26 views0 comments
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- Mar 31, 2021
- 3 min
How to measure the success of a PR campaign
When it comes to judging the success of any business venture, take a moment to rethink your metrics. Are you measuring the things that...
30 views0 comments
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- Mar 16, 2021
- 5 min
What to do when a PR campaign fails
You send out the perfect media pitch to a reporter who seems like just the right person to tell the story. Killer subject line in the...
46 views0 comments