top of page
Call (604)230.2638
Email info@mindmeldpr.com
Search


Case Study. PR for a mobile-first learning tech startup
Learner Mobile hired Mind Meld PR to boost media visibility, establish credibility in the HR and learning space, and drive inbound interest from HR leaders in retail, healthcare, and beyond. The result? A wave of 13 media hits in outlets like Forbes, CO by US Chamber of Commerce, and Business.com, plus 6 popular podcast appearances.

Alice Wu
Jul 292 min read
Â


Case Study. PR for a luxury event planning lifestyle startup
Shift + Alt Events hired Mind Meld PR to get media coverage to attract the attention of ultra-high net worth individuals and corporations – Shift + Alt’s two main target niches. The result: a flurry of 10 media hits including major outlets like Business Insider, The Times and Nob Hill Gazette.

Alice Wu
Jul 232 min read
Â


5 PR tips for startups creating a new tech product category
"If you ain't first, you're last" is a funny line from the race car comedy epic Talladega Nights . But there's some truth to it in...

Alice Wu
Jul 174 min read
Â


The easy press release editing process we use with clients to pitch reporters, fast
Editing a press release (or anything else) by committee is generally not a good idea. The "too many cooks problem" crops up and by the time

Jonathon Narvey
Oct 4, 20233 min read
Â


How not to do crisis PR. A heartbreaking case study from Taylor Swift
To understand how (and how not to do) crisis PR, let’s take a look at how Ticketmaster handled its own PR fiasco.

Jonathon Narvey
Nov 28, 20224 min read
Â


Lifewire. We need AI that can explain itself, says Travis Nixon
We love artificial intelligence. But no matter how great the benefits and results AI provides, we still don’t often know how it works....
-
May 26, 20222 min read
Â


Elon Musk buys Twitter. Now what?
Well, Elon Musk did what he set out to do – the billionaire has successfully purchased Twitter. This takeover can be thought about in...

Jonathon Narvey
Apr 26, 202217 min read
Â


Forbes. Your actions to mitigate climate change are worth something, says Ted Dhillon
More and more stakeholders are demanding businesses become more sustainable. But is it feasible at your organization? Environmental,...

Kendall Saretsky
Feb 7, 20222 min read
Â


Startup Thread. Test your candidate's skills, not their patience, says Qaid Jivan
It's hard to find the right candidate for a job a the best of times. But hiring for a role you have no experience doing? That's even...

Kendall Saretsky
Nov 16, 20212 min read
Â


Forbes. "Put up or shut up," says FigBytes CEO, Ted Dhillon
In a recent Forbes piece, FigBytes CEO and founder, Ted Dhillon, explains how a data-driven approach to climate change might be the solution

Kendall Saretsky
Nov 4, 20211 min read
Â


Pop your media bubble and think differently
Even before the pandemic, we all lived in our own media bubbles. Our points of view was shaped by our vantage point of the world. When we...
-
Aug 20, 202125 min read
Â


How to be a thought leader
Thought leadership strategy involves a kind of high-value commercial speech that’s not quite journalism, and not quite marketing.

Lyle Neff
Aug 3, 20214 min read
Â


Entrepreneur. A niche business has to sell and educate simultaneously, says Joan Melendez
Building brand awareness can be a challenge for any new company. But for a super niche business that the media has yet to address? It is...

Patricia Graciano
Jul 30, 20212 min read
Â


How to leverage the results of a PR campaign
You got a media hit, congratulations! There’s nothing like the thrill of seeing your or your company’s name in the news. But a few days...
-
Apr 22, 20213 min read
Â


Crisis PR conversations. What's Up with WhatsApp
Social media often becomes a breeding ground for misinformation, especially when it revolves around a corporate PR crisis. When untrue...
-
Apr 15, 20217 min read
Â


How to measure the success of a PR campaign
When it comes to judging the success of any business venture, take a moment to rethink your metrics. Are you measuring the things that...
-
Mar 31, 20213 min read
Â


Crisis PR takes leadership
Some of the most powerful and most innovative companies around have seen something akin to open revolts by their 'progressive'...
-
Mar 23, 20213 min read
Â
bottom of page